YouTube

Social Media Strategy Creative Content Product Marketing Campaigns Creator Campaigns Live Stream Event Content Trend Spotting

@youtubecreators is the official account from YouTube that shares tips, news, tutorial, and inspos for creator audiences. Me, along with my colleagues at Jellyfish built this channel from 0 and grew it to over 150K followers within less than a year. Our positive engagement grew 306% within 6 months.

Fun and friendly TOV + Gen Z focused content + Colorful scrappy aesthetics = @youtubecreators

Client
YouTube

Main Channel
Instagram

Supporting Channels

X

Threads

YouTube Shorts

Through @YouTubeCreators, YouTube connects directly with its creator audience, offering:

  • Educational Resources: Actionable tips, tutorials, and best practices designed to help creators grow their channels, engage their audiences, and monetize their content effectively.

  • Product Marketing Support: Updates on new tools, platform features, and enhancements that enable creators to innovate and expand their creative horizons.

  • Community Spotlight: Celebrating diverse creators and their unique stories, amplifying voices from across the globe to inspire others within the community.

  • Creator Marketing Campaigns: Launching targeted initiatives and challenges that align with creators’ goals while showcasing the endless possibilities YouTube offers.